Trademark FAQs

  1. What is a trademark?
    A trademark is a distinctive sign such as a word, logo, shape, or combination used to distinguish the goods or services of one entity from another.
  2. Do I need to register a trademark to have protection?
    While unregistered use can provide some rights, registering a trademark with the UAE Ministry of Economy gives stronger legal protection and a presumption of ownership.
  3. How long is a registered trademark valid in the UAE?
    A registered trademark in the UAE is protected for 10 years from the filing date. (ATB Legal)
  4. Can I renew my trademark after 10 years?
    Yes you can renew indefinitely in 10-year intervals, as long as renewal fees are paid and requirements met.
  5. What is the process for registering a trademark in the UAE?
    The process involves filing via the Ministry of Economy (or via an agent), examination, publication, and a decision typically within about 90 days.
  6. Do I get trademark protection across the GCC if I register in the UAE?
    No — GCC countries each have their own system. A UAE registration doesn’t automatically cover other GCC states.
  7. Can you help me register a trademark in other countries beyond the UAE?
    Yes. ATB Legal assists with global filings, including via the Madrid Protocol, and coordinates with associate firms for non‑Madrid jurisdictions.
  8. What kind of trademark services does ATB Legal offer?
    • Search & clearance
    • Filing & registration
    • Renewals & maintenance
    • Monitoring & watch services
    • Opposition, cancellation & enforcement
    • Licensing, assignments, franchising
    • Cease-and-desist actions
    • IP due diligence
  9. What is a trademark watch or monitoring service?
    It’s a service to track new applications or uses of marks that might infringe or conflict with your trademark. ATB Legal provides both local and international monitoring.
  10. Can ATB Legal help me if someone is infringing my trademark?
    Yes — they handle opposition, cancellation, cease-and-desist letters, and enforcement actions before IP authorities or courts.
  11. What is a trademark assignment?
    A trademark assignment is transferring ownership of a trademark from one party to another. ATB Legal can draft and register assignment agreements.
  12. Can I license my trademark to others?
    Yes. ATB Legal drafts and negotiates licensing or franchising agreements so others can use your trademark under agreed terms.
  13. Do you conduct trademark searches before filing?
    Yes. ATB Legal carries out pre-filing clearance searches and conflict assessments to make sure the mark is available and registrable.
  14. What is IP due diligence and why do I need it?
    IP due diligence is an assessment of your IP portfolio (including trademarks) in the event of mergers, acquisitions or investment. ATB Legal helps identify risks and value.
  15. Can I manage a portfolio of many trademarks with ATB Legal?
    Yes. They provide maintenance, renewal, and management of your trademark portfolio over time.
  16. How do I enforce my trademark rights overseas?
    ATB Legal leverages its global network, using Madrid Protocol filings or local partners in non‑Madrid jurisdictions to enforce rights.
  17. What happens during a trademark opposition?
    If a third party opposes your application (or you oppose someone else), ATB Legal represents you in administrative proceedings to argue your case.
  18. Can ATB Legal help me with cease-and-desist letters?
    Yes — they draft warning notices to stop unauthorized or infringing use of your trademark.
  19. What if someone is using a confusingly similar trademark?
    ATB Legal can assess whether there’s risk of confusion, and, if so, advise on enforcement options (opposition, cancellation, litigation).
  20. Why choose ATB Legal for trademark services?
    • Deep specialization in IP law
    • End-to-end support (search, filing, enforcement)
    • Global reach (UAE, GCC, India, Madrid, non‑Madrid)
    • Commercially driven advice focused on business goals.

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